Colleges and Universities Offering Diploma in Sales and Marketing in Kenya

Course Name: Diploma in Sales and Marketing(Sales and Marketing)
Major Subject: Sales and Marketing
Course Category: Diploma Courses

Institutions Offering Diploma in Sales and Marketing

Machakos Institute of Technology, Machakos
COURSE MODULES:

MODULE 1

DSM 4501: Principles and Practice of Selling
DSM 4502: Principles and Practice of Marketing
DSM 4503: Economics
DSM 4504: Entrepreneurship Education/ Business plan
DSM 4505: Business Communication
DSM 4506: Information and Communication Technology

MODULE II

DSM 4507: Sales Management
DSM 4508: Legal Aspects in Sales and Marketing
DSM 4509: Quantitative Methods
DSM 4510: Public Relations
DSM 4511: Marketing Management
DSM 4512: Field Practicum

MODULE III

DSM 4513: International Marketing
DSM 4514: Strategic Planning in Sales and Marketing
DSM 4515: Marketing Research
DSM 4516: Marketing Planning and Control
DSM 4517: Financial Aspects of Marketing

DSM 4518: Principles and Practice of Management
DSM 4519: Research Project
East Africa Institute of Certified Studies, Nairobi
Course Outline

Module I
Principles and Practice of Selling
Principles and Practice of Marketing
Economics
Entrepreneurship Education
Business Communication
Information and Information Technology
Life Skills
ICT Practical
Occupational Safety & Precautions

Module II
Sales Management
Legal Aspects in Sales and Marketing
Quantitative Methods
Public Relations
Marketing Management
Module III
International Marketing
Principles and Practice of Management
Financial Aspects of Marketing
Strategic Planning in Sales and Marketing
Marketing Research
Project
Marketing Planning

Requirements

Course Duration: 24 months

Exam Body: KNEC

Grade: C- and Above
The Kenya Institute Of Management, Nairobi
Modules I-IV

Admission criteria
(i) Module I
- KCSE Mean grade C-; with D+ in English and Maths/Accounting/Business Studies/Economics/Commerce

- Division II in KCE

- One Principal Pass at the KACE

- Completion of KNQA Level 5

- A certificate of experimental learning issued by KNQA

- University students

(ii) Module II
-A degree from a recognized institution

(iii) Module III
- Progression from Module II

- No direct admission

(iv) Module IV
All students are expected to:

- Write a research project in the area of specialization (6 months)

- Participate in attachment process (8 - 12 weeks)

Program duration: 24 months

Rift Valley Institute of Business Studies, Nakuru
Module I
Duration: 9 months
Examination Body: KNEC
Termly Fees: 11,700
Entry Requirements: C-
Mode of Study: Full time, Part time, Distance, Online

Module II
Duration: 6 months
Examination Body: KNEC
Termly Fees: 14,700
Entry Requirements: Pass in Module I
Mode of Study: Full time, Part time, Distance, Online

Module III
Duration: 6 months
Examination Body: KNEC
Termly Fees: 17,700
Entry Requirements: Pass in Module II
Mode of Study: Full time, Part time, Distance, Online
PC Kinyanjui Technical Training Institute, Nairobi
(i) Module I

Course entry requirements
-A mean grade of C- in KCSE

Program duration: 6 months

Intake: January/May

(ii) Module II

Course entry requirements
-Pass in Module I/Pass in Craft Module II

Course duration: 6 months

Intake: January/May

(iii) Module III

Course entry requirements
-Pass in Module II

Course duration: 6 months

Intake: January/May
Uwezo College, Machakos
Minimum Requirements:
KCSE: C- and above

Exam Body:
K.N.E.C.

Course Content:
-Principle & practice of selling
-Principle & practice of management
-Economics
-Entrepreneurship education
-Business communication
-ICT
-Sales management
-Legal aspect in sales and marketing
-Principle & practice of management
-Quantitative methods
-Public relation
Matili Technical Training Institute., Kimilili
(a) Module I

Admission criteria
-A mean grade of C- in KCSE

Intake: January/September

Exam series: November/July

Course duration: 3 terms

(b) Module III

Admission criteria
-Pass in module II

Intake: January/May

Exam series: July/November

Course duration: 2 terms

Exam body: KNEC

Coast Institute of Technology, Voi
Course details:

Module1
-Economics
-ICT
-Communication
-Principles of marketing
-Principles of selling
-Entrepreneurship

Module2
-Sales management
-Legal aspects in sales and marketing
-Quantitative techniques
-Public relations
Nairobi Aviation College, Nairobi
Career opportunities

-sales person
-sales/marketing manager
-key account manager
-marketing research manager

Duration of the course: 24 months.

Entry Requirements:
-An aggregate grade of C- (C Minus) and above in K.C.S.E
Kisumu National Polytechnic, Kisumu
Module I-III

Course entry requirements
-A mean grade of C- or a relevant KNEC Craft Certificate.

Intake
-Jan and September (Regular)
-May (Part time)

Exam body: KNEC

Program duration: 9 terms with Attachment
The Kenya Technical Trainers College (KTTC), Nairobi
Entry requirements:

-For entry into this course, one must have.

KCSE Mean grade C with English and Maths having C-

Duration:2 years.

Mode of study: Regular.

Exam body: KNEC
Jusnet Business Institute, Malindi
Minimum requirements: K.C.S.E C-(minus)

Duration: 2 1/2 years

Tution fees:
-Module 1 ksh25,000
-Module 2 ksh25,000
-Module 3 ksh25,000
-Exam fees ksh39,000
Mukurwe-Ini Technical Training Institute., Mukurweini
Module I-III

Course entry requirements
-A mean grade of C- and above in KCSE

Intake: January/May/September

Exam body: KNEC

Course duration: 3 years
Sigalagala National Polytechnic, Kakamega
Module I-III

Course entry requirements
-A mean grade of C- in KCSE

Exam body: KNEC

Intake: May/September

Course duration: 7 terms
Masai Technical Training Institute, Kajiado
Admission criteria
-Applicants are required to have scored a mean grade of C- and above in KCSE

Course duration: 3 modules

Intake: May and September

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