Colleges and Universities Offering Advanced Diploma of Business (Public Relations) in Australia

Institutions Offering Advanced Diploma of Business (Public Relations)

•  RMIT University, Melbourne  
  Duration:
  Full-time 1 year, Part-time 2 years
  
  Electives and program structure:
  You will study eleven core and seven elective subjects to develop specialized public relations skills, including:
  • develop and manage social media and communication strategies
  • develop, manage and evaluate complex public relations campaigns
  • manage fundraising and sponsorship activities
  • build client relationships and networks
  • develop and write strategic documents and influence opinion within communication and presentation techniques
  • conduct e-marketing communications
  • develop media relations and media briefs
  • manage public affairs.
  You will also learn how to:
  • develop and implement business and crisis management plans
  • develop cross-cultural communication and negotiation strategies
  • apply corporate social responsibility to public relations
  • address and adhere to government and industry requirements
  • apply writing skills.

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