Colleges and Universities Offering Bachelor of Arts in Public Relations and Marketing(Public Relations and Marketing) in Tanzania

  • Course Name: Bachelor of Arts in Public Relations and Marketing(Public Relations and Marketing)
  • Major Subject: Public Relations and Marketing
  • Course Category: Degree Courses

Institutions Offering Bachelor of Arts in Public Relations and Marketing(Public Relations and Marketing)

  • St. Augustine University of Tanzania, Mwanza  
    Duration: 4 years

    Minimum entry requirements:
    i) Candidates must be holders of Advanced Certificate of Secondary Education Examination (A.C.S.E.E) with at least two principal passes in any Arts subjects. They must have at least three (3) credit passes in the Certificate of Secondary Education Examination (C.S.E.E O.level) including English. In additional, the applicant must have scored in the Advanced Certificate of Secondary Education Examination (A- Level) a total of 2.5 points or more in appropriate subjects at the same sitting. The points are based on the following scale: A =5, B+ =4, B =3, C =2, D =1, E =0.5, F =0.

    ii) Candidates must hold a Diploma in Public Relations or Marketing with second-class or credit or B average standing from an institution recognized by the University and or by Tanzania Commission for Universities (TCU).
  • Tanzania Institute of Accountancy, Dar-es-salaam  
    Duration: 1 year

    Minimum entry requirements:
    - Holders of the NTA Level 7 qualifications only

    Course Outline:
    -Contemporary Issues in Marketing and Public Relations
    -Managerial Economics
    -International Marketing
    -E-Marketing and E-Public Relations
    -Issues and Crisis Management
    -Project Paper
    -Strategic Management
    -Human Resource Management
    -Marketing Research
    -Business Ethics and Good Governance
    -Corporate Public Relations
    -Service Marketing




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