Colleges and Universities Offering Diploma in Digital Marketing in Canada

Institutions Offering Diploma in Digital Marketing

•  ABM College, Alberta  
  Course Name: Digital Marketing Diploma
  
  Course Duration/Length:
  36 Weeks
  32 In-Class
  4 Practicum
  
  Course Entry Requirements:
  
  1. Standard Admission
  Students must meet ONE of these criteria*:
  Alberta High School Diploma or equivalent with verified transcript
  -OR-
  General Equivalency Diploma (G.E.D.), plus successful interview with ABM College Administration, and if student’s first language is not English, Canadian Language Benchmark of 5 with SLE Language Evaluation Test
  
  2. Mature Admission
  Students must meet ALL of these criteria*:
  1. At least 18 years of age prior to admission
  2. Passing score of 20 or higher on Entrance Exam (Scholastic Wonderlic)
  3. Successful interview with ABM College Administration
  4. If student’s first language is not English, Canadian Language Benchmark of 5 with SLE Language Evaluation Test
  
  Course Content:
  1. Foundations of Digital Marketing
  2. Digital Marketing Strategy
  3. Website Design and Optimization 1
  4. Business Communications and Email Marketing
  5. Website Design and Optimization 2
  6. E-Commerce Principles
  7. Business Automation Tools
  8. Search Engine Optimization (SEO) Principles
  9. Consumer Behaviour
  10. Social Media for Business
  11. Mobile Marketing
  12. Digital Media Production
  13. Content Marketing Strategy
  14. Business Plan & Project Management
  15. Digital Marketing Analytics
  16. Advertising Methodology
  17. Practices and Ethics of Digital Marketing
  18. Practicum
  19. Optional - Resume Writing & Professional Skills
•  SELC College, Vancouver  
  Course entry requirements
  English Requirements:
  In lieu of our admissions test, students may submit test scores from the following. These are minimum requirements:
  -Duolingo: 95
  -TOEFL (paper based): 537
  -TOEFL (IBT): 75
  -IELTS: 6
  -LPI Level 4 with essay 25
  -TOEIC: 700
  -Successfully reached the Upper Intermediate Level at SELC English Language Centre.
  -SELC Career College on-site administered English Language Test www.selctest.com (to meet above standards)
  
  Students require ALL of the following:
  -Applicants must be 19 years of age or older.
  -Proof of Canadian citizenship or permanent residency for domestic students;
  -High school diploma and/or commencement of post-secondary studies OR applicants must have successfully completed 400 hours of work in the program industry (written evidence is required)
  
  Course duration: 48 weeks
•  Toronto School of Management, Toronto  
  Course Name: Diploma in Digital Marketing Specialist
  
  Course Duration:
  Full-time:
  Academic: 24 weeks in-class and 12 weeks Co-op
  
  Total length: 51 weeks including scheduled breaks
  
  Minimum Course Admission Requirements:
  - Have an Ontario Secondary School Diploma or equivalent or be at least 18 years of age and pass the Wonderlic test.
  For non-native English speakers:
  - Successful completion of TSoM EAP Level 4 or
  - Have the required IELTS 5.5 score or equivalent or
  - Pass the TSoM English Assessment (Written onsite or online with exam proctor)
  
  Career Opportunities for graduates:
  
  - Social media coordinator
  - Content creator/writer
  - Communications officer
  - Digital marketing specialist
•  Canadian College of Business, Science and Technology (CCBST), Toronto  
  Course duration: 52 Weeks
  
  Course content
  -Search Engine and Performance Marketing
  -Paid Search
  -Social Media Marketing
  -CRM Strategies
  -Digital Transformation Strategy
  -Content Creation and Curation
  -Web and Conversion Analytics
  -Introduction to Marketing
  -Introduction to Analytics
  -Marketing in a Connected World
  -Customer Segmentation and Journey Mapping
  -Online Advertising and Programmatic Trading
•  Canadian College of Technology and Business (CCTB), Vancouver  
  Duration: 32 weeks
•  Global College of Business and Technology, Calgary  
  

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