Colleges and Universities Offering Master of Arts in Marketing Management in Ethiopia

  • Course Name: Master of Arts in Marketing Management()
  • Major Subject:
  • Course Category: Masters Courses

Institutions Offering Master of Arts in Marketing Management

  •  National College Ethiopia, Addis Ababa  
    Course Outline:

    Marketing Theory and Practice
    Mktm511 Marketing Research
    Mktm521 Advanced Consumer Behavior
    Mktm531 Sales and Distribution Management
    Mktm541 E-Marketing
    Mktm 551 Services Marketing
    Mktm502 Commodity derivatives and Business Marketing
    Mktm512 Production and Operation management
    Mktm522 Quantitative Marketing Research
    Mktm532 Integrated Marketing Communication
    Mktm542 Global Marketing
    Mktm601 Pricing policies and strategies
    Mktm611 Strategic Marketing Management
    Mktm621 Product and Brand Management
    Mktm631 Thesis in Marketing Management
    Mktm631b Thesis in Marketing Management II

    YEAR I SEMESTER I
    Marketing Theory and Practice
    Mktm511 Marketing Research
    Mktm521 Advanced Consumer Behavior
    Mktm531 Sales and Distribution Management
    Mktm541 E-Marketing
    Mktm 551 Services Marketing

    YEAR I SEMESTER II
    Commodity and Business Marketing
    Mktm512 Production and Operations management
    Mktm522 Quantitative Marketing Research
    Mktm532 Integrated Marketing Communication
    Mktm542 Global Marketing

    YEAR II SEMESTER I
    Pricing policies and strategies
    Mktm611 Strategic Marketing Management
    Mktm621 Product and Brand Management
    Mkmt631a Thesis in Marketing Management I

    YEAR II SEMESTER II
    Thesis in Marketing Management II

  •  Bahir Dar University, Bahir Dar  
    Course entry requirements

    -A bachelor’s degree from recognized university in Marketing, Management, Logistics and Supplies Chain Management (Purchasing), Business Education, Accounting, Public Administration, Economics, Secretarial Science, Journalism, Psychology, Agri business, Cooperative and other related fields

    -A minimum of CGPA as per the senate legislation and a good performance in the entrance examination and/or equivalent admission requirements.




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